Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your personal information.

Last Updated: 8/12/2025

Hook-Up Trailer Rentals ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

1. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide, including:

  • Name, address, phone number, and email address
  • Driver's license information
  • Credit card and payment information
  • Vehicle information (make, model, year, license plate)
  • Insurance information

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and browser information
  • Device information and operating system
  • Pages visited and time spent on our site
  • Referring website information

2. How We Use Your Information

We use the information we collect to:

  • Process rental reservations and payments
  • Verify your identity and eligibility to rent
  • Communicate with you about your rental
  • Provide customer service and support
  • Send rental confirmations and reminders
  • Improve our website and services
  • Comply with legal obligations
  • Send promotional materials (with your consent)

3. Information Sharing

We may share your information with:

  • Service Providers: Third-party companies that help us operate our business (payment processors, insurance companies, etc.)
  • Legal Requirements: When required by law, court order, or government request
  • Business Transfers: In connection with a merger, sale, or transfer of our business
  • Protection of Rights: To protect our rights, property, or safety, or that of others

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Data Security

We implement appropriate security measures to protect your personal information, including:

  • Secure Socket Layer (SSL) encryption for data transmission
  • Secure storage of payment information
  • Limited access to personal information on a need-to-know basis
  • Regular security assessments and updates

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

5. Cookies and Tracking

Our website may use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Analyze website traffic and usage patterns
  • Improve website functionality and user experience
  • Provide targeted advertising (with your consent)

You can control cookies through your browser settings. However, disabling cookies may affect website functionality.

6. Your Rights and Choices

You have the right to:

  • Access and review your personal information
  • Request corrections to inaccurate information
  • Request deletion of your personal information (subject to legal requirements)
  • Opt-out of marketing communications
  • Restrict or object to certain processing of your information

To exercise these rights, please contact us using the information provided below.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including:

  • Rental records: 7 years for tax and legal purposes
  • Payment information: As required by payment processors and law
  • Marketing preferences: Until you opt-out or request deletion
  • Website analytics: Typically 2-3 years

8. Third-Party Links

Our website may contain links to third-party websites (such as our booking platform). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

9. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children under 18. If we become aware that we have collected such information, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last Updated" date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

11. State-Specific Rights

California Residents

Under the California Consumer Privacy Act (CCPA), California residents have additional rights regarding their personal information, including the right to know what information is collected and how it's used, and the right to delete personal information.

Other States

Residents of other states may have additional privacy rights under applicable state laws. Please contact us to learn more about your specific rights.

Contact Us About Privacy

If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us:

Mailing Address:

Hook-Up Trailer Rentals
8037 Standifer Gap
Chattanooga, TN 37421

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We're committed to protecting your privacy while providing excellent service.